6 smart ways to make your business greener

These days, most components of a real estate transaction can be done online. While a few clients may appreciate printouts of comps or home value estimates, most are fine with getting PDFs and with signing documents electronically. Just be sure to use a secure app such as Dotloop rather than sending sensitive information by email.

Switching from paper checks to an electronic money transfer system can save some paper and also be more convenient and secure. Plus, no more worries about paper checks getting misplaced in the office or lost in the mail.

You know how much time you spend in your car. A hybrid or all-electric vehicle can project your commitment to the environment, plus it could improve your overhead costs. Be sure to check for state and federal tax incentives before you buy! And while you're at it, consider carpooling to a home showing. Another bonus: If you're driving, you know your clients won't get lost!

If you've been relying on direct mail or scattering branded plastic tchotchkes wherever you go, it may be time to rethink and aim for marketing with less waste. Consider doing more digital marketing, or if you do need a mailer, use recycled paper. A reusable card with a QR code that connects to your website can be a great tool, too. Then think of giveaways that may be better for the planet, like garden seeds or locally made baked goods and other treats. Items like these can be more useful to potential clients - and more memorable too.

If you haven't done it already, look for ways to cut energy usage in your office and enjoy the savings. It doesn't cost much to invest in LED light bulbs or a smart thermostat, or to add weather-stripping around drafty windows and doors. You can also cut down on paper use in the break room by providing reusable dishes. And, depending on where your office is located, it may be worth taking a bigger step and investing in solar panels or replacing old windows with new, energy-efficient options.

Is there an Earth Day celebration, a community cleanup or a recycling event planned in your area? By participating, you'll not only show your commitment to sustainability, you'll get a chance to expand your network of potential clients. Another way to get your name out there while helping the community is to sponsor cleanup along a highway or landscaping on a median strip.

Actually implementing eco-friendly practices could give you more credibility and be one more checkmark in your favor when people are choosing an agent.